Paying commissions isn’t great, but empty rooms are worse

Google-Analytics-Tutorial
What every hotelier should be analyzing website traffic on Google Analytics
March 3, 2016
How to Promote Your Blog Posts Using Social Media: A Guide for Marketers
May 18, 2017
Show all

Paying commissions isn’t great, but empty rooms are worse

Many independent hoteliers hesitate to list their rooms on OTAs because of the commissions they have to pay. Although some may argue that 15 -35% of your booking rate is a high price to pay, think about it this way: would you rather be earning 65% of your room rate, or 0% if your room sits empty?
The majority of respondents would obviously rather earn money from their rooms, which is another important reason to include OTAs in your hotel’s distribution strategy.
Through an all- in- one reservation management solution, you can connect to multiple OTAs, maximizing your online exposure, without the fear of double bookings.

Source: littlehotelier.com

Comments are closed.